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A complete brand identity for a real estate company bridging Dubai's dynamism with Iraq's heritage — built from a single typographic idea.
Art directing a multi-location automotive photoshoot across Iraqi Kurdistan — turning ancient ruins, mountain passes, and raw terrain into a visual language for Land Rover.
Two campaigns in one: launching the LX 700 hybrid to a sceptical market, and an exclusivity offer built on a single Iraqi word.
A national launch built on 40 years of emotional memory — reintroducing the Crown to Iraq through its own street language.
Building a brand identity for a marketing agency and TVC production house — from strategic positioning through to a complete visual system.